{"id":12207,"date":"2026-01-02T12:33:27","date_gmt":"2026-01-02T11:33:27","guid":{"rendered":"https:\/\/leaderlinne.se\/?post_type=projekt&p=12207"},"modified":"2026-06-09T14:43:37","modified_gmt":"2026-06-09T12:43:37","slug":"mediaworskshop-for-ny-affarsmodell-och-okad-rackvidd","status":"publish","type":"projekt","link":"https:\/\/leaderlinne.se\/en\/projekt\/mediaworskshop-for-ny-affarsmodell-och-okad-rackvidd\/","title":{"rendered":"Media workshop for new business model and increased reach"},"content":{"rendered":"

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Mediaworskshop f\u00f6r ny aff\u00e4rsmodell och \u00f6kad r\u00e4ckvidd<\/h1>\n

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Detta projekt \u00e4r en delaktivitet inom mikrost\u00f6det ”Startgas”.\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.6″ _dynamic_attributes=”background_image” _module_preset=”default” background_color=”#A8C082″ background_image=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” custom_padding=”0px|0px|0px|0px|false|false” custom_padding_last_edited=”off|desktop” global_colors_info=”%91%93″ theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” admin_label=”Sektion” _builder_version=”4.19.4″ _module_preset=”default” custom_margin=”||-2px|||” custom_padding=”||5px||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”40px||0px||false|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.27.4″ _module_preset=”1e59345b-9f2d-4435-b613-6f7f7abf0f9c” width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” min_height=”520.6px” custom_margin=”29px|auto|1px|auto|false|false” locked=”off” global_colors_info=”%91%93″ theme_builder_area=”post_content”][et_pb_column type=”2_3″ _builder_version=”4.19.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”50px|30px|30px|70px|false|false” custom_padding_tablet=”60px|60px|30px|60px|false|false” custom_padding_phone=”40px|20px|30px|20px|false|false” custom_padding_last_edited=”on|phone” custom_css_main_element=”display: flex;||flex-direction: column;” global_colors_info=”%91%93″ custom_css_main_element_last_edited=”off|desktop” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.19.5″ _module_preset=”a0c393cf-7004-4c70-9675-8c35aaa2dfe7″ text_text_color=”#FFFFFF” locked=”off” global_colors_info=”%91%93″ theme_builder_area=”post_content”]<\/p>\n

Om projektet<\/h2>\n

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F\u00f6retaget Monokultur vill utveckla sin verksamhet genom att st\u00e4rka sin digitala n\u00e4rvaro och skapa nya s\u00e4tt att n\u00e5 kunder direkt. Genom en mediaworkshop tillsammans med en digital kreat\u00f6r och videoproducent har f\u00f6retaget arbetat med att utveckla sitt inneh\u00e5ll i sociala medier, med fokus p\u00e5 foto, film och varum\u00e4rkesbyggande.<\/p>\n

Projektet syftar till att minska beroendet av \u00e5terf\u00f6rs\u00e4ljare och ist\u00e4llet n\u00e5 en bredare publik nationellt. Genom att testa och utv\u00e4rdera olika typer av inneh\u00e5ll har f\u00f6retaget f\u00e5tt ny kunskap och material som kan anv\u00e4ndas i framtida marknadsf\u00f6ring och f\u00f6rs\u00e4ljning. Satsningen bidrar till att st\u00e4rka f\u00f6retagets aff\u00e4rsmodell och skapa f\u00f6ruts\u00e4ttningar f\u00f6r \u00f6kad oms\u00e4ttning och utveckling.<\/p>\n

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Om Startgas<\/h3>\n

Detta projekt har f\u00e5tt ett av v\u00e5ra mikrost\u00f6d. Dessa \u00e4r v\u00e5ra mindre st\u00f6d som \u00e4r l\u00e4ttare att s\u00f6ka och snabbare att f\u00e5. Startgas \u00e4r till f\u00f6r att f\u00f6r att fr\u00e4mja entrepren\u00f6rskap, och st\u00f6tta nyt\u00e4nkande id\u00e9er i ett tidigt skede. Det kan s\u00f6kas av f\u00f6retag, privatpersoner som vill starta f\u00f6retag och andra organisationer.<\/p>\n

\u00a0<\/div>\n

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Om projektet<\/p>\n

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Mikrost\u00f6d: <\/strong>Startgas<\/p>\n

Projekt\u00e4gare: <\/strong>Monokultur<\/p>\n

Plats: <\/strong>J\u00e4t, V\u00e4xj\u00f6 kommun<\/p>\n

Beviljat st\u00f6d: <\/strong>23 800 kr<\/p>\n

\u00c5r f\u00f6r genomf\u00f6rande: <\/strong>2025-2026<\/p>\n

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Repotage<\/p>\n

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De fick startgas f\u00f6r att v\u00e4xla upp sin digitala n\u00e4rvaro!<\/h2>\n

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N\u00e4r bl\u00e5b\u00e4rsodlarna bakom Monokultur ville utveckla sin digitala n\u00e4rvaro och n\u00e5 fler kunder blev en satsning p\u00e5 kommunikation n\u00e4sta steg \u2013 och resultatet syns redan i deras v\u00e4xande publik.\u00a0<\/p>\n

\u2013 Vi t\u00e4nkte att vi vill vara experter p\u00e5 n\u00e5gonting. M\u00e5nga som \u00f6ppnar en g\u00e5rdsbutik vill g\u00f6ra allt, men s\u00e5 k\u00e4nde vi att vi vill vara duktigast p\u00e5 en sak<\/em>, s\u00e4ger Daniel och f\u00f6rklarar att det var \u00e4ven s\u00e5 namnet Monokultur kom till. \u00a0<\/span><\/p>\n<\/div>\n

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Fler projekt inom startgas<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ disabled_on=”on|on|off” _builder_version=”4.18.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYwMyIsImVuYWJsZV9odG1sIjoib2ZmIn19@” button_text=”Se alla v\u00e5ra projekt” button_alignment=”right” disabled_on=”off|off|off” _builder_version=”4.27.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_margin=”0px||20px||false|false” custom_css_main_element=”min-width: 160px;||text-align: left;” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.5″ _module_preset=”default” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”%91%93″ theme_builder_area=”post_content”][et_pb_code _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]

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Hantverksbruket<\/h3> \n
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HantverksbruketDetta projekt \u00e4r en delaktivitet inom mikrost\u00f6det ”Startgas”.\u00a0Om projektetHantverksbruket i Ul\u00e5s vill skapa en kreativ m\u00f6tesplats p\u00e5 landsbygden d\u00e4r m\u00e4nniskor kan samlas, skapa och m\u00e5 bra. I verksamheten finns redan flera hantverkare (snickare, keramiker, guldsmed) samt en samtalsterapeut, och ambitionen \u00e4r att utveckla platsen till ett \u201ctorg\u201d d\u00e4r kursdeltagare och bes\u00f6kare kan m\u00f6tas. F\u00f6r att […]<\/p>\n <\/div> \n <\/a>\n \n

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Bikerafting i M\u00f6ckeln<\/h3> \n
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Bikerafting i M\u00f6ckelnDetta projekt \u00e4r en delaktivitet inom mikrost\u00f6det ”Startgas”.\u00a0Om projektetProjektet syftar till att utveckla en ny form av naturturism i Kronoberg genom bikerafting \u2013 en kombination av cykling och paddling med packraft. Initiativet utg\u00e5r fr\u00e5n \u00c4lmhult och fokuserar p\u00e5 att utforska och skapa rutter i omr\u00e5dena kring M\u00f6ckeln, Lagan och \u00c5snen. Genom studiebes\u00f6k, utbildning […]<\/p>\n <\/div> \n <\/a>\n \n

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Mediaworskshop f\u00f6r ny aff\u00e4rsmodell och \u00f6kad r\u00e4ckvidd<\/h3> \n
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Mediaworskshop f\u00f6r ny aff\u00e4rsmodell och \u00f6kad r\u00e4ckviddDetta projekt \u00e4r en delaktivitet inom mikrost\u00f6det ”Startgas”.\u00a0Om projektetF\u00f6retaget Monokultur vill utveckla sin verksamhet genom att st\u00e4rka sin digitala n\u00e4rvaro och skapa nya s\u00e4tt att n\u00e5 kunder direkt. Genom en mediaworkshop tillsammans med en digital kreat\u00f6r och videoproducent har f\u00f6retaget arbetat med att utveckla sitt inneh\u00e5ll i sociala medier, […]<\/p>\n <\/div> \n <\/a>\n \n

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Hasseln\u00f6tsodling<\/h3> \n
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hasseln\u00f6tsodlingDetta projekt \u00e4r en delaktivitet inom mikrost\u00f6det ”Startgas”.\u00a0Om projektetProjektet handlar om att etablera en sm\u00e5skalig odling av hasseln\u00f6tter p\u00e5 en g\u00e5rd utanf\u00f6r V\u00e4rnamo. Genom att plantera storfruktiga hasselbuskar p\u00e5 \u00e5kermark som tidigare inte brukats aktivt vill projektet unders\u00f6ka m\u00f6jligheterna att producera svenskodlade n\u00f6tter i Sm\u00e5land. Odlingen har anlagts med h\u00e4nsyn till b\u00e5de produktion och biologisk […]<\/p>\n <\/div> \n <\/a>\n <\/div> \n <\/div>\n [\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

hasseln\u00f6tsodlingDetta projekt \u00e4r en delaktivitet inom mikrost\u00f6det ”Startgas”.\u00a0Om projektetProjektet handlar om att etablera en sm\u00e5skalig odling av hasseln\u00f6tter p\u00e5 en g\u00e5rd utanf\u00f6r V\u00e4rnamo. Genom att plantera storfruktiga hasselbuskar p\u00e5 \u00e5kermark som tidigare inte brukats aktivt vill projektet unders\u00f6ka m\u00f6jligheterna att producera svenskodlade n\u00f6tter i Sm\u00e5land. Odlingen har anlagts med h\u00e4nsyn till b\u00e5de produktion och biologisk […]<\/p>\n","protected":false},"featured_media":11666,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_links_to":"","_links_to_target":""},"sokbara_stod":[10],"plats_for_genomforande":[38],"insatsomrade":[],"projektagare":[],"malomrade":[],"projekttyp":[68],"class_list":["post-12207","projekt","type-projekt","status-publish","has-post-thumbnail","hentry","sokbara_stod-mikro","plats_for_genomforande-vaxjo","projekttyp-startgas"],"acf":[],"yoast_head":"\nMediaworskshop f\u00f6r ny aff\u00e4rsmodell och \u00f6kad r\u00e4ckvidd - Leader Linn\u00e9 Sm\u00e5land<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leaderlinne.se\/en\/projekt\/mediaworskshop-for-ny-affarsmodell-och-okad-rackvidd\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mediaworskshop f\u00f6r ny aff\u00e4rsmodell och \u00f6kad r\u00e4ckvidd - Leader Linn\u00e9 Sm\u00e5land\" \/>\n<meta property=\"og:description\" content=\"hasseln\u00f6tsodlingDetta projekt \u00e4r en delaktivitet inom mikrost\u00f6det "Startgas".\u00a0Om projektetProjektet handlar om att etablera en sm\u00e5skalig odling av hasseln\u00f6tter p\u00e5 en g\u00e5rd utanf\u00f6r V\u00e4rnamo. 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